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Oliver Buchannon
Amelia Waters

Change Management

+1

What a Gaming Alliance Got Right That Most Organizations Struggle With

Jun 6, 2026

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5 min read

What a Gaming Alliance Got Right That Most Organizations Struggle With

The Scoreboard Was Against Us. The Structure Wasn't.

Amelia Waters
Amelia Waters

Change Management

+1

What Actually Breaks During Integrations (And Why)

May 2, 2026

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4 min read

What Actually Breaks During Integrations (And Why)

Integration Insights, Part 1 of 3

Amelia Waters
Amelia Waters

Change Management

Enabling Enduring Skills in a World of AI

Apr 4, 2026

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6 min read

Enabling Enduring Skills in a World of AI

What to do for our young people...

Amelia Waters
Amelia Waters
Do You Have an LTV Blindspot?

Mar 7, 2026

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4 min read

Do You Have an LTV Blindspot?

You're probably leaving 5-9% of your revenue on the table. Here's why.

Amelia Waters
Amelia Waters

Change Management

+2

Three Signals Your Company Isn’t Ready to Scale

Feb 7, 2026

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3 min read

Three Signals Your Company Isn’t Ready to Scale

Every successful company eventually hits a wall.

Amelia Waters
Amelia Waters

Business Transformation

+1

The $100M Ceiling: Why “Heroics” Won’t Get You to $1B

Nov 30, 2025

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3 min read

The $100M Ceiling: Why “Heroics” Won’t Get You to $1B

The “Growth Paradox” that stalls mid-market companies, and the systematic shifts required to break through.

Amelia Waters
Amelia Waters

Business Transformation

+1

The Complexity Tax: How Mid-Market Companies Accidentally Engineer Their Own Growth Ceiling

Nov 15, 2025

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7 min read

The Complexity Tax: How Mid-Market Companies Accidentally Engineer Their Own Growth Ceiling

Let’s be honest about customer support: if you can’t make a PB&J sandwich, you’re not making crème brûlée.

Amelia Waters
Amelia Waters

Change Management

+1

The 5-Minute Spend Cube Health Check: A Diagnostic for Strategic Sourcing Effectiveness

Oct 12, 2025

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9 min read

The 5-Minute Spend Cube Health Check: A Diagnostic for Strategic Sourcing Effectiveness

Before you invest another dollar in strategic sourcing, answer these five questions.

Amelia Waters
Amelia Waters

Change Management

+1

Strategic Sourcing's Dirty Secret: Why Your Procurement Wins Don't Show Up in EBITDA

Oct 12, 2025

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9 min read

Strategic Sourcing's Dirty Secret: Why Your Procurement Wins Don't Show Up in EBITDA

“We saved $2.3M in procurement last year.”

Amelia Waters
Amelia Waters

Monetization Strategy

+2

The Hidden Economics of Customer Lifetime Value: Why Cost Allocation Can Make or Break Your Growth Strategy

Sep 6, 2025

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4 min read

The Hidden Economics of Customer Lifetime Value: Why Cost Allocation Can Make or Break Your Growth Strategy

"We're confident our enterprise customers are our most profitable segment."

Amelia Waters
Amelia Waters

Change Management

+2

Don't Just Add AI Sprinkles: Why Your Old Policies Are Sabotaging Your Technology Investment

Aug 3, 2025

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4 min read

Don't Just Add AI Sprinkles: Why Your Old Policies Are Sabotaging Your Technology Investment

A client recently told me, "We bought AI licenses for everyone, but nothing's really changed.

Amelia Waters
Amelia Waters

Change Management

+2

No Extra Costs: How Strategy Fixed a Customer Support Crisis

Jul 4, 2025

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2 min read

No Extra Costs: How Strategy Fixed a Customer Support Crisis

Customer Support is not as edgy as Product or as sexy as Sales, but it’s a barometer for how a company functions.

Amelia Waters
Amelia Waters
Be the Good that Inspires the Great in the World

Mar 22, 2025

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1 min read

Be the Good that Inspires the Great in the World

Tony Robbins often tells the story about a man who came by his childhood home at Thanksgiving to drop off a basket of food.

Amelia Waters
Amelia Waters
When To AI

Mar 22, 2025

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2 min read

When To AI

Recently a friend from my BCG days, currently a professor of innovation at Stanford University, made a compelling case for why people should be using AI whenever and wherever they can.

Amelia Waters
Amelia Waters
Up-Level Your Team's Career Development Conversations

Mar 22, 2025

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3 min read

Up-Level Your Team's Career Development Conversations

When I was a consultant at the Boston Consulting Group, my manager sat me down after a project, pulled out the consultant performance review sheet, and told me how I’d handled my last project.

Amelia Waters
Amelia Waters
Unleashing the Power of Process Maps: A Deeper Dive into Workflow Optimization

Mar 22, 2025

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1 min read

Unleashing the Power of Process Maps: A Deeper Dive into Workflow Optimization

Process maps are an essential tool for understanding how work flows through an organization.

Amelia Waters
Amelia Waters
Different Paths, Succeeding Together

Mar 22, 2025

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1 min read

Different Paths, Succeeding Together

"You've gone down one path, and I've headed down a different one."

Amelia Waters
Amelia Waters
Why can’t we all do it like Singapore?

Mar 22, 2025

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2 min read

Why can’t we all do it like Singapore?

How much time does it actually take to renew a passport?

Amelia Waters
Amelia Waters
Life Lessons from Clone Wars

Mar 22, 2025

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1 min read

Life Lessons from Clone Wars

“Do you know what a blockade is?”

Amelia Waters
Amelia Waters
Piggy + Passion + Purpose = ???

Mar 22, 2025

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2 min read

Piggy + Passion + Purpose = ???

My youngest son loves playing Piggy on Roblox.

Amelia Waters
Amelia Waters
Donut Math and the Power of Alignment

Mar 22, 2025

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1 min read

Donut Math and the Power of Alignment

When I asked my son, “What is 10 divided by 5?”, his answer was a tilted head and a skeptical arch of an eyebrow.

Amelia Waters
Amelia Waters

Complexity Reduction

Operational Excellence isn't one-size-fits-all

Mar 22, 2025

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1 min read

Operational Excellence isn't one-size-fits-all

Over Thanksgiving, my family rented an AirBnB townhouse.

Amelia Waters
Amelia Waters
Welcome to Insights from the Edge

Jan 20, 2025

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1 min read

Welcome to Insights from the Edge

At EDSO Edge, we partner with SMBs and private equity portfolio companies to deliver measurable value where it matters most.

Amelia Waters
Amelia Waters

Insights from the Edge

© 2026 Insights from the Edge.
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